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If you’re reading this, you probably want to start a business and make your own money. You’ve probably thought about starting your own company for a while but have never gotten around to doing anything about it, especially in light of COVID-19. Plus, it can be tough to get started even in the best of times. 

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Burgeon Growth Initiative believes in starting strong and maintaining momentum. That’s why we’re giving you five reasons why the perfect time for you to start your own business is right now!  

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1) Global consumers: There are more opportunities in today’s market than ever before, so you will always be able to reach someone else who wants what you have. Consumers are bombarded with so much information, so many products, and so many new trends that they get saturated. This means that you have to be innovative and stand out, but you can catch their eye if you offer something different or exciting.  

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Also, traditionally, it was challenging to make a living with a niche product because it was difficult to reach enough of your target audience. But through the globalization of communications, you can be sure that you will always find your people, a space for your product, and a market that wants to buy it. 

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It might seem like there’s more competition than ever, but the market that we share has gotten so much bigger that there can be room for all as long as you differentiate yourself enough. And if you are still reeling from setbacks brought on by the pandemic, the current climate offers considerably more ways and means to turn past failures into opportunities.

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2) Technology: The internet has made it easier than ever for people worldwide to stay in touch. As well as helping you reach consumers all over the world, it also allows business owners the flexibility to work from wherever they want. You can sit on a beach in a remote location and still have total control over your production, supply chain, and customer service. 

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3) Resources: Starting a business is easier than ever with all of the online resources we have available today. As long as you have a business idea and a passion for bringing it to life, you can access all of the information you need to set up a successful business. 

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If there are any skills that you don’t have or want to improve, you can now easily earn a degree in industries like business, IT, healthcare, etc. online with little to no disruption to your present responsibilities. Perhaps you have tasks that you simply don’t like to do; you can access a global marketplace of freelance specialists that can take care of all of that for you, from virtual assistants to dropshipping, social media to web development.

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4) Digital marketing: Speaking of social media, we now have a cost-effective way of reaching more consumers than ever before, in every corner of the globe. Gone are the days when having a nationwide impact was reserved for large companies with a huge marketing budget to spend on TV. Nowadays, with a clever campaign and the proper targeting, reaching your target consumers in any corner of the globe is something all companies can achieve. This is especially crucial today as consumers who have taken their business online continue to do so in the new normal.

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5) Financing: With low interest rates available and with the rise of new forms of financing such as crowdfunding, more and more people are starting businesses with minimal startup capital of their own. Crowdfunding offers you the option to let your future consumers fund your startup costs. And this means that you can create a successful business without having to resort to banks or expensive loans, growing as you sell. 

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So how about it? Are you ready to take advantage of all of the benefits of business ownership in the new normal? Hit the ground running with Burgeon Growth Initiative’s essential modules to creating your dream life!